Opening this fall at UnCommons, the Matter Real Estate’s upcoming innovative mixed-use community, elevated sports bar General Admission will bring a “Strip-worthy experience” to sports fans in southwest Las Vegas. Announced in a press release on Thursday, the sports lounge, restaurant, and bar promises “electrifying live entertainment, a chef-driven menu, thrilling events, and sports viewing within an upscale atmosphere.”
The concept was developed by Los Angeles-based brothers Kamran and Kourosh Pourkazemi and brought to southern Nevada by co-owner and managing parter Bryan Whitford, who is a veteran of Las Vegas hospitality. Whitford has been working in hospitality on the Strip for 15 years, and he’s been a force behind a number of major projects, including the restaurants side of the Resorts World opening.
“And now I’m trying to bring an amazing on-Strip style experience off the Strip,” Whitford told What Now Las Vegas on Friday morning.
“We’re trying to not only create an amazing sports viewing environment, but also a live music environment,” Whitford said, describing an ideal Monday night at General Admission: Monday night football on the restaurant’s 55- to 98-inch TV’s. Then, the game ends, the lights come down, and the space transforms into something like an ultra-lounge, with drinks and live music until 2 in the morning.
General Admission will seat 180 people in a 4,650 sq.-ft. dining, bar, and lounge space. It also has 1,900 sq. ft. of patio space. Sporting more than 30 televisions, a forty-foot bar, fire pits, and patio games—to say nothing of special events and live music—the concept “redefines the standard expectations of a sports bar.”
In the press release, Matter Real Estate Group Partner Jim Stuart contextualized these ambitions. “As the home to DraftKings’ Las Vegas headquarters we sought to bring in a concept that redefines what it means to be a sports bar,” Stuart said. “General Admission will more than deliver as a destination that enhances the sports viewing, drinking and dining experience through chef-driven cuisine, a fun, highly social vibe and a packed entertainment lineup.”
As an upscale sports venue, General Admission will embrace classic sports bar fare, but with a highly curated, chef-driven approach to its menu. The lounge will offer “tapas-style appetizers, fresh seafood, dry-aged steaks, traditional dessert items, and a vast draft beer, whiskey, and tequila selection.”
The music is also expected to be top notch, Whitford said, with General Admission bringing in artists usually only seen on the Strip. Stay tuned for more updates on the project, which is sure to throw a few more exciting surprises at us before opening day this fall.
