Global sports retailer Lids announced the opening of its new flagship store on the Las Vegas Strip. The new two-story Lids location is the retailer’s largest concept store to date at 12,000 square feet.
Lids’ Las Vegas Flagship will offer a wide range of licensed apparel and headwear options. The store has unique features available only in this location such as a digital exterior façade, shop in shops from a variety of sports leagues, two large-scale LED screens designed to showcase prime time games, and upcoming in-store athlete signings and other initiatives. The store will house over 50,000 units of fashion and sports merchandise, including officially licensed product representing Sin City’s top local teams like the Las Vegas Raiders, Las Vegas Golden Knights, Las Vegas Aces and more. This Lids location will also feature autographed NFL, NBA, MLB, NHL, MLS, WNBA and collegiate merchandise from Fanatics Authentic and Upper Deck in a dedicated section.
“Opening our newest and largest Lids store to date in the heart of Las Vegas was an obvious choice for us as the area is a shopping destination known around the world,” said Britten Maughan, President at Lids in a statement. “The new Flagship offers ample product offerings to residents and visitors alike, no matter your team affiliation, whenever you’re shopping on The Strip. Furthermore, it’s a look at what’s still to come from Lids as we continue to expand Lids’ footprint domestically and abroad.”
The new Flagship will continue to offer a wide variety of licensed and branded merchandise, as well as specialty products and memorabilia. The store will also feature Lids’ signature Custom Zones, which allow consumers the opportunity to custom-embroider a product of their choice in-store. The stores will also carry apparel brands such as Nike, adidas, Under Armour, Fanatics, Retro Brand, Champion, Colosseum, Antigua, Mitchell & Ness, and more, as well as Wincraft, Tervis, and Funko, and headwear brands ’47, Pro Standard, and New Era.
In celebration of the store’s grand opening, Lids will be hosting a full week of grand opening activations open to the public from October 3rd through October 7th. Further details will be announced at a later date.
The new location marks further brick and mortar expansion by Lids, as the retailer recently announced its new collegiate product focused retail concept, Lids University, in July. Lids operates several concept stores including Locker Room by Lids and team-specific stores such as Yankees Clubhouse and Dodgers Clubhouse. Lids also counts the National Hockey League (NHL), National Basketball Association (NBA), and Paris Saint Germain (PSG) as partners as it runs several of each league and team’s respective U.S. and international Flagship store locations. To date, Lids operates over 1,500 stores throughout North America, Europe, and Australia.
Lids’ Las Vegas Flagship is located on the Las Vegas Strip at 3791 S Las Vegas Boulevard, Las Vegas, NV 89109.