Opening at Eat Your Heart Out: Irv’s Burgers

The more than 50-year-old Los Angeles neighborhood burger stand is making the trek to Vegas
Photo: Official

You may have heard: Durango Casino & Resort has finally made an announcement revealing the details on its food hall, which is due to open (along with the resort itself) in Fall 2023. What Now first reported on the food hall last summer, but at last we have a name: Eat Your Heart Out.

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Eat Your Heart Out will feature several new-to-market concepts like Ai Pono Café and Marc Vetri’s Fiorella, along with new locations from local brands like Yu-Or-Mi Sushi and Vesta Coffee. Over the next few weeks, What Now will take a closer look at a number of these concepts.

A “historic staple of Route 66,” Irv’s Burgers has been a neighborhood burger stand and a Los Angeles institution since it was founded in 1946. The brand is now looking to expand, with a second Los Angeles outpost expected to open next week, and with a location making the trek to Las Vegas, opening at Eat Your Heart Out, the food hall opening at the upcoming Durango Casino & Resort this fall.

“We’re a neighborhood burger stand,” co-owner Lawrence Longo told What Now on Thursday. “And [Durango] is a big casino to be a neighborhood stand for.”

Longo says visitors to Irv’s Las Vegas location can expect the very same menu of Burgers + Dogs, Sandwiches + Salads, Fries and more—from the classic Irv’s Dog to the Big Irv (Irv’s sesame bun, burger patty, pastrami, hot dog, chili, cheese sauce, Irv’s Sauce). On top of these are shakes in flavors like Strawberry, Bday Cookie, and Nutella.

“We’re super excited to be a part of this project,” Longo said.

Stay up to date on all things Irv’s by following @irvsburgers on Instagram.

Neil Cooney

Neil Cooney is a freelance writer. He has received an MFA in Creative Writing from Syracuse University, and his work has been published in the Masters Review. He lives in Nashville, TN, where he spends his free time cooking Korean food and studying chess.
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